Sales & Marketing

Brand Fusion : Purpose-driven brand strategy

De Gruyter

Digital Luxury : Transforming Brands and Consumer Experiences - 9781526458940

SAGE Publications Ltd

Destination Marketing : An international perspective

Taylor & Francis Ltd

Sport Consumer Behaviour : Marketing Strategies - 9780367552435

Taylor & Francis Ltd

The New Global Marketing Reality

Palgrave Macmillan

Digital Marketing Excellence : Planning, Optimizing and Integrating Online Marketing - 9780367444754

Taylor & Francis Ltd

Global Marketing Strategy : An Executive Digest

Springer Nature Switzerland AG

An Introduction to Cybernetic Synergy : Improving Decision-Making and Cost Efficiency in Business and Commercial Environments

Taylor & Francis Ltd

Brands and Consumers : A Research Overview

Taylor & Francis Ltd

Film Marketing - 9781138013360

Taylor & Francis Ltd

Sports Marketing : Fundamentals - Strategies - Instruments

Springer

Consumer Behaviour - 9781529754056

SAGE Publications Ltd

Marketing Strategy : Based on First Principles and Data Analytics

Bloomsbury Publishing PLC

Sales and Business Models in the Logistics Industry : Ensuring Growth with Innovative Strategies

Springer

Customer-Centricity in Organized Retailing : A Guide to the Basis of Winning Strategies

Springer Verlag, Singapore

B2B Customer Engagement Strategy : An Introduction to Managing Customer Experience

Springer International Publishing AG

The Artification of Luxury Fashion Brands : Synergies, Contaminations, and Hybridizations

Springer Nature Switzerland AG

Principles of Marketing for a Digital Age - 9781529779790

SAGE Publications Ltd

Marketing Communications - 9781529781212

SAGE Publications Ltd

Brand Management : An Introduction through Storytelling

Springer Nature Switzerland AG