Marketing Technology: Integrating Martech for Transformational Marketing
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Marketing Technology: Integrating Martech for Transformational Marketing

Kogan Page Ltd
SKU:
9781398625259
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UPC:
9781398625259
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Description
Learn how to utilize emerging technologies and innovations to enhance marketing strategies and tactics with this textbook for upper-level undergraduate studies.


  • | Author: Ediz Edip Akcay
  • | Publisher: Kogan Page Ltd
  • | Publication Date: Feb 03, 2026
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781398625259
  • | ISBN-10: 1398625256
Additional Information
Author:
Ediz Edip Akcay
Publisher:
Kogan Page Ltd
Publication Date:
Feb 03, 2026
Binding:
Paperback / softback
ISBN-13:
9781398625259
ISBN10:
1398625256
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