Overview
Learn how to utilize emerging technologies and innovations to enhance marketing strategies and tactics with this textbook for upper-level undergraduate studies.
- | Author: Ediz Edip Akcay
- | Publisher: Kogan Page Ltd
- | Publication Date: Feb 03, 2026
- | Number of Pages:
- | Language:
- | Binding: Paperback / softback
- | ISBN-13: 9781398625259
- | ISBN-10: 1398625256