Not Born Yesterday: The Science of Who We Trust and What We Believe

Why people are not as gullible as we thinkNot Born Yesterday explains how we decide who we can trust and what we should believe-and argues that we're pretty good at making these decisions. In this lively and provocative book, Hugo Mercier demonstrates how virtually all attempts at mass persuasion-whether by religious leaders, politicians, or ad

• | Author: Hugo Mercier
• | Publisher: Princeton University Press
• | Publication Date: Jan 28, 2020
• | Number of Pages:
• | Language:
• | Binding: Hardback
• | ISBN-13: 9780691178707
• | ISBN-10: 0691178704