Quick Guide to Content Marketing for B2B Small and Medium-Sized Enterprises: How SMEs Can Gain More Visibility on the Market

It provides a clear structure for beginners and time-constraint marketing professionals, covering all key steps—from setting goals and analysis to planning, production, and management—while addressing the unique characteristics of the B2B sector.

• | Author: Uwe Kleinkes
• | Publisher: Springer Fachmedien Wiesbaden
• | Publication Date: Sep 02, 2025
• | Number of Pages:
• | Language:
• | Binding: Paperback / softback
• | ISBN-13: 9783658489694
• | ISBN-10: 3658489693