International and Cross-Cultural Business Research - 9781473975897

Successfully combining cross-cultural management and business research methods, this team of international authors provide much needed coverage of the implications that should be considered when undertaking research across different cultures.

• | : Jean-Claude Usunier, Hester van Herk, Julie Anne Lee
• | Publisher: SAGE Publications Ltd
• | Publication Date: Apr 27, 2017
• | Country of Publication: United Kingdom
• | Number of Pages: 200 pages
• | Language: Unknown
• | Binding: Paperback / softback
• | ISBN-10: 1473975891
• | ISBN-13: 9781473975897