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Flux: What Marketing Managers Need to Navigate the New Environment
University of Toronto Press
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University of Toronto Press
Flux: What Marketing Managers Need to Navigate the New Environment
The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.
- | By (Author): David Soberman, Dilip Soman (Author)
- | Publisher: University of Toronto Press
- | Publication Date: Dec 05, 2012
- | Country of Publication: Canada
- | Number of Pages: 344 pages
- | Language: NULL
- | Binding: Hardback
- | ISBN-10: 1442644036
- | ISBN-13: 9781442644038
- By (Author):
- David Soberman, Dilip Soman (Author)
- Publisher:
- University of Toronto Press
- Publication Date:
- Dec 05, 2012
- Country of Publication:
- Canada
- Language:
- NULL
- Number of pages:
- 344 pages
- Binding:
- Hardback
- ISBN-10:
- 1442644036
- ISBN-13:
- 9781442644038