A Practitioner's Guide to Account-Based Marketing: Accelerating Growth in Strategic Accounts

Improve relationships, drive growth and win new business by developing and implementing highly-customized B2B marketing programmes for key accounts.

• | Author: Bev Burgess, Dave Munn
• | Publisher: Kogan Page Ltd
• | Publication Date: Jun 03, 2021
• | Number of Pages:
• | Language:
• | Binding: Paperback / softback
• | ISBN-13: 9781398600874
• | ISBN-10: 1398600873