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Account-Based Marketing: The Definitive Handbook for B2B Marketers

Account-Based Marketing: The Definitive Handbook for B2B Marketers

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Product Details
Author:
Bev Burgess
Publisher:
Kogan Page Ltd
Publication Date:
Mar 03, 2025
Binding:
Paperback / softback
ISBN-13:
9781398619135
ISBN10:
1398619132

Overview

Understand how traditional marketing methods can be directly applied in B2B businesses to deliver results across reputation, relationships and revenue with your top customers.


  • | Author: Bev Burgess
  • | Publisher: Kogan Page Ltd
  • | Publication Date: Mar 03, 2025
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781398619135
  • | ISBN-10: 1398619132

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