eMarketing : Digital Marketing Strategy

eMarketing, 9th edition, equips students with the solid foundation in digital marketing required to excel in practice and "think like a marketer". Highly regarded and comprehensive, this textbook is core reading for undergraduate students studying Digital Marketing and Digital Business.

• | : Raymond Frost (Ohio University, USA), Alexa K. Fox (University of Akron, USA), Terry Daugherty
• | Publisher: Taylor & Francis Ltd
• | Publication Date: Nov 15, 2022
• | Country of Publication: United Kingdom
• | Number of Pages: 436 pages
• | Language: Unknown
• | Binding: Hardback
• | ISBN-10: 1032161582
• | ISBN-13: 9781032161587