Social Marketing : Principles and Practice for Delivering Global Change
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Social Marketing : Principles and Practice for Delivering Global Change - 9781032059679

Taylor & Francis Ltd
SKU:
9781032059679
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UPC:
9781032059679
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Description
Social Marketing shows how marketing techniques can be used to social ends and tackle the immense challenges humankind faces.


  • | : Gerard Hastings (University of Stirling, UK), Christine Domegan
  • | Publisher: Taylor & Francis Ltd
  • | Publication Date: Apr 20, 2023
  • | Country of Publication: United Kingdom
  • | Number of Pages: 370 pages
  • | Language: Unknown
  • | Binding: Paperback / softback
  • | ISBN-10: 1032059672
  • | ISBN-13: 9781032059679
Additional Information
Author:
Gerard Hastings (University of Stirling, UK), Christine Domegan
Publisher:
Taylor & Francis Ltd
Publication Date:
Apr 20, 2023
Country of Publication:
United Kingdom
Language:
Unknown
Number of pages:
370 pages
Binding:
Paperback / softback
ISBN-10:
1032059672
ISBN-13:
9781032059679