Why Populism? : Political Strategy from Ancient Greece to the Present

Accessibly and engagingly written, this book uses the conceptual toolkit of economics to show that populists are rational actors in search of the cheapest and fastest route to high office. As a strategy based on direct mass communication with voters, populism thrives when it is more cost-effective than its alternatives.

• | : Paul Kenny (Australian Catholic University, Melbourne)
• | Publisher: Cambridge University Press
• | Publication Date: Jan 31, 2023
• | Country of Publication: United Kingdom
• | Number of Pages: 250 pages
• | Language: Unknown
• | Binding: Hardback
• | ISBN-10: 1009275291
• | ISBN-13: 9781009275293