The Cambridge Handbook of Consumer Psychology
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The Cambridge Handbook of Consumer Psychology - 9781009243964

Cambridge University Press
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9781009243964
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UPC:
9781009243964
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Description
This compendium curates and amplifies the voices of the leading scholars in consumer psychology across a wide range of topics. An indispensable resource for scholars and non-specialists, it also offers foundational and novel knowledge for adjacent fields such as marketing, economics, data science, management, and sociology.


  • | : Cait Lamberton (Wharton School, University of Pennsylvania), Derek D. Rucker (Kellogg School, Northwestern University, Illinois), Stephen A. Spiller (Anderson School, University of California, Los Angeles) (Edited by)
  • | Publisher: Cambridge University Press
  • | Publication Date: Mar 31, 2023
  • | Country of Publication: United Kingdom
  • | Number of Pages: 800 pages
  • | Language: Unknown
  • | Binding: Paperback / softback
  • | ISBN-10: 1009243969
  • | ISBN-13: 9781009243964
Additional Information
By (Author):
Cait Lamberton (Wharton School, University of Pennsylvania), Derek D. Rucker (Kellogg School, Northwestern University, Illinois), Stephen A. Spiller (Anderson School, University of California, Los Angeles) (Edited by)
Publisher:
Cambridge University Press
Publication Date:
Mar 31, 2023
Country of Publication:
United Kingdom
Language:
Unknown
Number of pages:
800 pages
Binding:
Paperback / softback
ISBN-10:
1009243969
ISBN-13:
9781009243964
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