Corporate Public Affairs: Interacting With Interest Groups, Media, And Government

Exploring the increasing interest in public affairs by organizations, the author indicates that more and more frequently corporations are establishing public affairs positions - typically within public relations departments - to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions.

• | By (Author): Otto (Boston University, Usa) Lerbinger
• | Publisher: Taylor & Francis Inc
• | Publication Date: Oct 18, 2005
• | Country of Publication: United States
• | Number of Pages: 496 pages
• | Language: Not Available
• | Binding: Paperback|Softback
• | ISBN-10: 0805856439
• | ISBN-13: 9780805856439