Media, Culture and Society: An Introduction

Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this book is the 'must have' text for any undergraduate student studying media and communication studies.

This excellent book achieves the impressive task of reviewing a century of scholarship while remaining finely attuned to the latest developments – from TikTok to ChatGPT and beyond. A magnificent introduction to media and communication studies that should be a required textbook for anyone engaging with our field.

In his beautifully balanced and broad-ranging account of a fast-changing field, Paul Hodkinson has successfully brought together myriad perspectives with which to critically analyse today′s media culture and media society, skilfully integrating theory from earlier times with the latest insights and problems.

• As digital media come to saturate more and more of our societies, what benefits and challenges do they bring?
• Who holds power in contemporary media industries, and do they have our best interests at heart?
• What role do media play in our cultural identities and the relations between communities?
• How much control do media users have over the role of platforms, algorithms and data in their lives?

Media increasingly dominate our social and cultural worlds, affecting issues of power, politics, knowledge, identity, and everyday life.  But what are the implications of the mediatisation of contemporary life, and how should we make sense of it? 

In this fully updated and revised edition of his bestselling textbook, Paul Hodkinson explores the social and cultural significance of media in the age of digital platforms.  Encompassing media technologies, industries, texts and users, and combining coverage of classic theories with extensive new material on platforms, social media, datafication and more, this book will equip you to navigate the fast-moving field of media and communication studies. Media, Culture and Society provides an essential overview for students studying introductory media modules, as well as depth for those further into their media degree.

• | Author: Paul Hodkinson
• | Publisher: SAGE Publications Ltd
• | Publication Date: Apr 22, 2024
• | Number of Pages:
• | Language:
• | Binding: Paperback / softback
• | ISBN-13: 9781529796537
• | ISBN-10: 1529796539