Race, Culture and Media

Race, Culture and Media is a critical, impassioned and accessible exploration of this complex relationship. Anamik Saha outlines the theories, concepts and research you need to know in order to make sense of race, culture and media today - moving beyond simplistic notions of ‘diversity’ to really engage with issues of both power and participation. The 2nd Edition of Race, Culture and Media is the most comprehensive and thorough account we have yet of how media make race, how culture makes race mean, and how those meanings underwrite, sustain, protect, and actualize forms of power that insure advantage and disadvantage based on race and other entangled forms of difference in all of their 21st century permutations, manifestations and expressions.

Saha dives deep into the world of media and the complex articulation of race we see and make sense of on our screens. A powerful and urgent read on how media make, not just represent, race. 

A stunning, imaginative and up-to-date toolkit to better understand race in 21st-century media. Through vivid case studies and helpful introductions to the key thinkers and theorists in the field, Saha demonstrates how to evaluate the evolving cultural politics of contemporary media, ranging from the Marvel blockbuster Black Panther to gal-dem online anti-racist feminism.   

Race, Culture and Media is a critical, impassioned and accessible exploration of this complex relationship. This new edition moves past conventional discourse on diversity, challenging you to confront the real issues of power and participation. Anamik Saha′s approachable writing starts from the ground up, leading you through nuanced topics such as how capitalism and legacies of colonialism shape media content today, and the value and limitations of key concepts like stereotype, representation and racialisation. You will be empowered to:

• Understand the multifaceted theories and experiences of race and its intersections with gender, sexuality and class;
• Analyse key topics, from how algorithms/AI produce racism in digital media, to the politics of superdiversity in popular culture, to ongoing anti-migrant and anti-Muslim racism in news media;
• Engage with brand new case studies which cover the latest developments on how race is made in media, including YouTube and social media.

This book will challenge your preconceptions and ignite your critical thinking, making it essential reading for students and researchers across media, communication and cultural studies.

• | Author: Anamik Saha
• | Publisher: SAGE Publications Ltd
• | Publication Date: Jun 04, 2025
• | Number of Pages:
• | Language:
• | Binding: Paperback / softback
• | ISBN-13: 9781529667745
• | ISBN-10: 1529667747