Mass Communications Research Methods: A Step-by-Step Approach

Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.

• | By (Author): H.J. Hsia (Author)
• | Publisher: Taylor & Francis Ltd
• | Publication Date: Nov 04, 2015
• | Country of Publication: United Kingdom
• | Number of Pages: 642 pages
• | Language: NULL
• | Binding: Hardback
• | ISBN-10: 1138954047
• | ISBN-13: 9781138954045