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The Lean Approach To Digital Transformation: From Customer To Code And From Code To Customer

Taylor & Francis Ltd
SKU:
9781032225012
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UPC:
9781032225012
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The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly "customer-centric", from observation, listening to co-development.


  • | By (Author): Yves Caseau
  • | Publisher: Taylor & Francis Ltd
  • | Publication Date: Mar 29, 2022
  • | Country of Publication: United Kingdom
  • | Number of Pages: 226 pages
  • | Language: Unknown
  • | Binding: Softback
  • | ISBN-10: 1032225017
  • | ISBN-13: 9781032225012
By (Author):
Yves Caseau
Publisher:
Taylor & Francis Ltd
Publication Date:
Mar 29, 2022
Country of Publication:
United Kingdom
Language:
Unknown
Number of pages:
226 pages
Binding:
Softback
ISBN-10:
1032225017
ISBN-13:
9781032225012