Advanced Theory and Practice in Sport Marketing - 9781032137537

Now in a fully revised and updated fourth edition, Advanced Theory and Practice in Sport Marketing is still the only textbook to introduce key theory and best practice in sport marketing at an advanced level.

• | : Eric C. Schwarz (Victoria University, Australia), Jason D. Hunter (Rockford University, USA), Kyle J. Brannigan (University of Wisconsin - Parkside, USA), Kevin P. Cattani (University of Dubuque, USA)
• | Publisher: Taylor & Francis Ltd
• | Publication Date: Aug 11, 2022
• | Country of Publication: United Kingdom
• | Number of Pages: 310 pages
• | Language: Unknown
• | Binding: Paperback / softback
• | ISBN-10: 1032137533
• | ISBN-13: 9781032137537