Competitive International Strategy : Key Implementation Issues - 9780367516437

Contemporary businesses are exposed to global competition enhanced by new information technology and liberalized cross-border transactions in many industries. Drawing on contemporary research, this book addresses international business strategy formulation and implementation in the global competitive market.

• | : Anders Pehrsson (Vaxjoe University, Sweden) (Edited by)
• | Publisher: Taylor & Francis Ltd
• | Publication Date: May 30, 2022
• | Country of Publication: United Kingdom
• | Number of Pages: 186 pages
• | Language: Unknown
• | Binding: Paperback / softback
• | ISBN-10: 0367516438
• | ISBN-13: 9780367516437