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Planning and Managing Public Relations Campaigns: A Strategic Approach

Planning and Managing Public Relations Campaigns: A Strategic Approach

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Product Details
Author:
Anne Gregory, Mandy Pearse
Publisher:
Kogan Page Ltd
Publication Date:
Dec 03, 2025
Binding:
Paperback / softback
ISBN-13:
9781398620292
ISBN10:
1398620297

Overview

A definitive guide to planning PR and event campaigns, this book contains everything readers need to know to design, execute and evaluate campaigns of any size.


  • | Author: Anne Gregory, Mandy Pearse
  • | Publisher: Kogan Page Ltd
  • | Publication Date: Dec 03, 2025
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781398620292
  • | ISBN-10: 1398620297

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