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Planning And Managing Public Relations Campaigns: A Strategic Approach

Planning And Managing Public Relations Campaigns: A Strategic Approach

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Product Details
By (Author):
Anne Gregory
Publisher:
Kogan Page Ltd
Publication Date:
Dec 03, 2020
Country of Publication:
United Kingdom
Language:
Unknown
Number of pages:
352 pages
Binding:
Softback
ISBN-10:
1789663202
ISBN-13:
9781789663204

Overview

A definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.


  • | By (Author): Anne Gregory
  • | Publisher: Kogan Page Ltd
  • | Publication Date: Dec 03, 2020
  • | Country of Publication: United Kingdom
  • | Number of Pages: 352 pages
  • | Language: Unknown
  • | Binding: Softback
  • | ISBN-10: 1789663202
  • | ISBN-13: 9781789663204

Categories

Books/Economics, Finance, Business & Management/Business & Management/Sales & Marketing

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