Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success

A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client development for professional services firms.

• | By (Author): Mike Schultz, John E. Doerr, Lee Frederiksen (Author)
• | Publisher: John Wiley & Sons Inc
• | Publication Date: Jul 12, 2013
• | Country of Publication: United States
• | Number of Pages: 368 pages
• | Language: NULL
• | Binding: Hardback
• | ISBN-10: 1118604342
• | ISBN-13: 9781118604342