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Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

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Product Details
Author:
Roger Dooley
Publisher:
John Wiley & Sons Inc
Publication Date:
Dec 16, 2011
Binding:
Hardback
ISBN-13:
9781118113363
ISBN10:
1118113365

Overview

Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns.


  • | Author: Roger Dooley
  • | Publisher: John Wiley & Sons Inc
  • | Publication Date: Dec 16, 2011
  • | Number of Pages:
  • | Language:
  • | Binding: Hardback
  • | ISBN-13: 9781118113363
  • | ISBN-10: 1118113365

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