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Persuasion: Social Influence and Compliance Gaining

Persuasion: Social Influence and Compliance Gaining

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Product Details
Author:
John S. Seiter, Robert H. Gass
Publisher:
Taylor & Francis Ltd
Publication Date:
Nov 01, 2023
Binding:
Paperback / softback
ISBN-13:
9781032562018
ISBN10:
1032562013

Overview

The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.


  • | Author: John S. Seiter, Robert H. Gass
  • | Publisher: Taylor & Francis Ltd
  • | Publication Date: Nov 01, 2023
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781032562018
  • | ISBN-10: 1032562013

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