Overview
The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.
- | Author: John S. Seiter, Robert H. Gass
- | Publisher: Taylor & Francis Ltd
- | Publication Date: Nov 01, 2023
- | Number of Pages:
- | Language:
- | Binding: Paperback / softback
- | ISBN-13: 9781032562018
- | ISBN-10: 1032562013
