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Brand Vision Cards: Brand Building Tool for Visionary and Strategic Thinking

Brand Vision Cards: Brand Building Tool for Visionary and Strategic Thinking

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Product Details
Author:
Dorte Nielsen, Ingvar Jonsson
Publisher:
BIS Publishers B.V.
Publication Date:
Apr 15, 2021
Binding:
Cards
ISBN-13:
9789063696092
ISBN10:
9063696094

Overview

The 243 cards consist of four categories: your Brand Values: what you stand for; your Brand Strengths: what will help you reach your goal; your Actions: what you will be known for and the Emotions: you aim to evoke.

The Brand Vision Cards can be used by companies, designers, communication professionals and facilitators. It is a tool for goal setting, vision statements, sharpening your USP, future innovation or as inspiration. You can submerge yourself in some serious thinking or take the playful approach and consider your brand personality, values, beliefs and path forward. The Brand Vision Cards are a brand building tool for visionary and strategic thinking designed to spark ideas and aid clarity. It is a playful and intuitive thinking tool designed to help you explore, discuss and identify all the vital ingredients that you will need to define your vision. The 243 cards consist of four categories: your Brand Values: what you stand for; your Brand Strengths: what will help you reach your goal; your Actions: what you will be known for and the Emotions: you aim to evoke. The Brand Vision Cards can be used by companies, designers, communication professionals and facilitators. It is a tool for goal setting, vision statements, sharpening your USP, future innovation or as inspiration. You can submerge yourself in some serious thinking or take the playful approach and consider your brand personality, values, beliefs and path forward.


  • | Author: Dorte Nielsen, Ingvar Jonsson
  • | Publisher: BIS Publishers B.V.
  • | Publication Date: Apr 15, 2021
  • | Number of Pages:
  • | Language:
  • | Binding: Cards
  • | ISBN-13: 9789063696092
  • | ISBN-10: 9063696094

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