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The Neurology of Business: Implementing the Viable System Model

The Neurology of Business: Implementing the Viable System Model

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Product Details
Author:
Martin Pfiffner, Mark Kyburz
Publisher:
Springer International Publishing AG
Publication Date:
Oct 02, 2023
Binding:
Paperback / softback
ISBN-13:
9783031142628
ISBN10:
3031142624

Overview

This book describes the neurology of a business as a new dimension of organization and as a basis for success in a complex world. Comparing organizations with living organisms, it places an organization’s neurology (control and communication) as a third dimension beside its anatomy (structure) and physiology (process). Overlooked by classical organizational theory, this third dimension offsets its typical drawbacks. The Neurology of Business introduces Stafford Beer’s Viable System Model (VSM) and shows how this helps managers to diagnose, discover, and unleash the potential and performance lying dormant in today’s enterprises. The book is based on numerous consulting projects and management seminars conducted in Europe, America, and Asia. It guides the reader through the diagnosis and design process and illustrates application issues with practical examples. In this way, the book provides managers with the language needed to have meaningful conversations abouthow their organizations are functioning. As such, it will benefit managers in business and nonbusiness organizations, as well as readers interested in general management.


  • | Author: Martin Pfiffner, Mark Kyburz
  • | Publisher: Springer International Publishing AG
  • | Publication Date: Oct 02, 2023
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9783031142628
  • | ISBN-10: 3031142624

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