Tell to Win: Connect, Persuade and Triumph with the Hidden Power of Story

Success is won by creating compelling stories that have the power to move people. If you can't tell it, you can't sell it. This book tells you how to do both. It explains how to move beyond PowerPoint slides and spreadsheets to create purposeful stories that can serve as powerful calls to action.

• | By (Author): Peter Guber (Author)
• | Publisher: Profile Books Ltd
• | Publication Date: Aug 02, 2012
• | Country of Publication: United Kingdom
• | Number of Pages: 272 pages
• | Language: NULL
• | Binding: Paperback / softback
• | ISBN-10: 1846685575
• | ISBN-13: 9781846685576