Overview
This new edition incorporates studies carried out since the first edition published, as well as including and expanding key areas such as stakeholder perspective and concretion, the role of the experience setting in creating experience, and the connection between co-creation and subjective wellbeing.
- | : Nina K Prebensen (Professor of Marketing, Tromso University Business School, Norway), Professor Joseph S Chen (Professor of Tourism, Hospitality and Event Management, Indiana University at Bloomington, USA), Muzaffer Uysal (Professor & Dept. Chair, University of Massachusetts Amherst, USA) (Edited by)
- | Publisher: CABI Publishing
- | Publication Date: Jan 10, 2022
- | Country of Publication: United Kingdom
- | Number of Pages: 256 pages
- | Language: Unknown
- | Binding: Paperback / softback
- | ISBN-10: 1800621507
- | ISBN-13: 9781800621503
