Overview
Investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases studies, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their innovative ideas to life.
- | Author: Cathy A. Enz, Glenn Withiam, Sheryl E. Kimes, Rohit Verma, Kate Walsh
- | Publisher: Business Expert Press
- | Publication Date: Sep 30, 2016
- | Number of Pages:
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- | Binding: Paperback / softback
- | ISBN-13: 9781631570438
- | ISBN-10: 1631570439