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Strategic Management Awareness and Change

Strategic Management Awareness and Change

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Product Details
Author:
Frank Martin, Jonathan Scott, John Thompson
Publisher:
Cengage Learning EMEA
Publication Date:
Dec 13, 2022
Binding:
Paperback / softback
ISBN-13:
9781473786530
ISBN10:
1473786533

Overview

The tenth edition of Strategic Management: Awareness and Change provides students with a sound intellectual framework of the various models and theories of strategic management. Learners explore strategic concepts and strategy implementation to find out how organizations deal with continual transformation—from the rapid growth of the internet, disruptive business models such as the gig economy and online subscriptions and COVID-19—which highlight the need for strategic agility and resilience in all sectors. This title is available with MindTap, a flexible online learning solution that provides students with all the tools they need to succeed including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress. The tenth edition of Strategic Management: Awareness and Change provides students with a sound intellectual framework of the various models and theories of strategic management. Learners explore strategic concepts and strategy implementation to find out how organizations deal with continual transformation—from the rapid growth of the internet, disruptive business models such as the gig economy and online subscriptions and COVID-19—which highlight the need for strategic agility and resilience in all sectors. This title is available with MindTap, a flexible online learning solution that provides students with all the tools they need to succeed including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.


  • | Author: Frank Martin, Jonathan Scott, John Thompson
  • | Publisher: Cengage Learning EMEA
  • | Publication Date: Dec 13, 2022
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781473786530
  • | ISBN-10: 1473786533

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