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How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals

How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals

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Product Details
Author:
John Westwood
Publisher:
Kogan Page Ltd
Publication Date:
May 03, 2025
Binding:
Paperback / softback
ISBN-13:
9781398619739
ISBN10:
1398619736

Overview

Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.


  • | Author: John Westwood
  • | Publisher: Kogan Page Ltd
  • | Publication Date: May 03, 2025
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781398619739
  • | ISBN-10: 1398619736

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