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Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience

Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience

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Product Details
Author:
Nathalie Nahai
Publisher:
Kogan Page Ltd
Publication Date:
Sep 03, 2021
Binding:
Paperback / softback
ISBN-13:
9781398602212
ISBN10:
1398602213

Overview

Explore how to build business resilience in the face of uncertainty and learn to thrive in often digital-first environments by connecting with your people and customers in a meaningful way.


  • | Author: Nathalie Nahai
  • | Publisher: Kogan Page Ltd
  • | Publication Date: Sep 03, 2021
  • | Number of Pages:
  • | Language:
  • | Binding: Paperback / softback
  • | ISBN-13: 9781398602212
  • | ISBN-10: 1398602213

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