Overview
But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power?
- | By (Author): Luke Dormehl
- | Publisher: Ebury Publishing
- | Publication Date: Aug 01, 2013
- | Country of Publication: United Kingdom
- | Number of Pages: 544 pages
- | Language: Unknown
- | Binding: Paperback|Softback
- | ISBN-10: 0753540630
- | ISBN-13: 9780753540633
