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Googled: The End of the World as We Know It

Googled: The End of the World as We Know It

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Product Details
By (Author):
Ken Auletta (Author)
Publisher:
Ebury Publishing
Publication Date:
Apr 14, 2011
Country of Publication:
United Kingdom
Language:
NULL
Number of pages:
432 pages
Binding:
Paperback / softback
ISBN-10:
0753522438
ISBN-13:
9780753522431

Overview

Googled is candid, authoritative and based on extensive research, including in-house at Google HQ where Ken Auletta had unprecedented access. Auletta reveals how the media industry is being disrupted and redefined and shows how and why the worlds of 'new' and 'old' media often communicate as if residents of different planets.


  • | By (Author): Ken Auletta (Author)
  • | Publisher: Ebury Publishing
  • | Publication Date: Apr 14, 2011
  • | Country of Publication: United Kingdom
  • | Number of Pages: 432 pages
  • | Language: NULL
  • | Binding: Paperback / softback
  • | ISBN-10: 0753522438
  • | ISBN-13: 9780753522431

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