Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge

Presents a cutting edge, strategic framework to help marketers capably and confidently integrate artificial intelligence into unparalleled marketing practice.

• | Author: Katie King
• | Publisher: Kogan Page Ltd
• | Publication Date: Feb 03, 2019
• | Number of Pages:
• | Language:
• | Binding: Paperback / softback
• | ISBN-13: 9780749483395
• | ISBN-10: 0749483393