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Brand Atlas: Branding Intelligence Made Visible

Brand Atlas: Branding Intelligence Made Visible

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Product Details
By (Author):
Alina Wheeler
Publisher:
John Wiley & Sons Inc
Publication Date:
Apr 01, 2011
Country of Publication:
United States
Language:
Unknown
Number of pages:
144 pages
Binding:
Hardback
ISBN-10:
0470433426
ISBN-13:
9780470433423

Overview

Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning. The Influential Marketing Blog (May 2011) A company's brand is its most valuable asset.


  • | By (Author): Alina Wheeler
  • | Publisher: John Wiley & Sons Inc
  • | Publication Date: Apr 01, 2011
  • | Country of Publication: United States
  • | Number of Pages: 144 pages
  • | Language: Unknown
  • | Binding: Hardback
  • | ISBN-10: 0470433426
  • | ISBN-13: 9780470433423

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